Q2) Explain observation and experimentation with help of an example.
Q3) What are different sources of secondary data information?
Q4) Describe the different types of measurement scales.Book –Business Research Methods by Donald R Cooper, 12th Edition.Chapter 8: Observation Studies, PP 170-189Chapter 9: Experiments, PP 190-213Chapter 10: Surveys Studies, PP 214-242https://www.dropbox.com/sh/n0iramtbo3rs1wc/AAAqbQyFbZrbmgS4Z3oscVK_a/RES%20500/EBOOKS?dl=0&preview=RES500_BusinessResearchMethods_12thEd.pdf
Chapter 11: Measurement, PP 243-265Chapter 12: Measurement Scale, PP 266-293
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